Newspaper Article Archive of
West Seattle Herald
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Newspaper Article Archive of
West Seattle Herald

March 13, 2017 We Live in Gridlock City
Article Pages -- as published on the West Seattle Herald website.

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ARTICLE DESCRIPTION:

By Jean Godden

"The greatest publicity stunt of all time" (or so they said) took place on Seattle's waterfront in the midst of a gridlock. The traffic jam occurred in 1947 after a tanker car filled with sweetened corn syrup broke its coupling and spilled gallons and gallons onto Alaskan Way at Columbia Street.

Ever the salesman, restaurateur Ivar Haglund donned hip boots and waded into the sticky mess. He was carrying a stack of pancakes and, while chowing down, he proclaimed, "Eat at Ivar's. We never spare the syrup."

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It was a silver-lining moment in the midst of an ugly traffic backup, a moment like one in Seattle on February 28. That recent incident starred El Tajin, a Mexican food truck, that, when stuck in a massive I-5 backup, fired up its grill and began selling tacos.

The taco episode, reported nationally, was the sole silver lining in that epic backup. The February roadblock had occurred when a semitruck carrying propane gas plowed into four vehicles, rolled over and sprawled across the Southbound lanes of Interstate 5.

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